The following table lists the core attributes that can be mapped for Lead records in Salesforce. For details, see Lead in the Salesforce documentation.
| Attribute | Description |
|---|---|
|
The Lead's email address. This attribute is required. |
|
| Company |
The Lead's company name. This attribute is required for Lead records. |
| Last name |
The Lead's last name. This attribute is required. |
| Annual Revenue |
The annual revenue for the Lead's company. |
| City |
The Lead's city. |
| Clean Status |
Indicates the record's clean status compared with Data.com. Values include: Matched, Different, Acknowledged, NotFound, Inactive, Pending, SelectMatch, or Skipped. |
| Company D-U-N-S Number |
The Lead's company DUNS number. |
| Country |
The Lead's country. |
| Country Code |
The Lead's country code. |
| D&B Company |
The Lead's D&B company number. |
| Data.com Key |
The Lead's contact ID in Data.com. |
| Description |
A description of the Lead. |
| EmailBouncedDate |
The date and time that an email bounced. Applies when bounce management is activated, and an email sent to the Lead bounced. |
| EmailBouncedReason |
The reason that an email bounced. Applies when bounce management is activated, and an email sent to the Lead bounced. |
| Employees |
The number of employees in the Lead's company. |
| Fax |
The Lead’s fax number. |
| First name |
The Lead’s first name. |
| Geocode Accuracy |
Accuracy level of the geocode for the address. |
| Individual ID |
ID of the data privacy record associated with this Lead. This field is available when Data Protection and Privacy in are enabled Salesforce. |
| Industry |
The Lead's industry. |
| Latitude |
Used with Longitude to specify the precise geolocation of an address. Acceptable values are numbers between –90 and 90 up to 15 decimal places. |
| Lead Source |
The Lead's source, e.g. Web, Phone Inquiry, Partner Referral, Purchased List, Other. |
| Longitude |
Used with Latitude to specify the precise geolocation of an address. Acceptable values are numbers between –180 and 180 up to 15 decimal places. |
| Mobile Phone |
The Lead's mobile phone number. |
| Owner ID |
The ID of the Lead's owner. |
| Phone |
The Lead's phone number. |
| Rating |
The Lead's rating, e.g. Cold, Warm, Hot. |
| Salutation |
The Lead's salutation. |
| State/Province |
The Lead's state or province. |
| State/Province Code |
The Lead's state or province code. |
| Status |
The Lead's status, e.g. Open, Working, Closed. |
| Street |
The Lead's street. |
| Title |
The Lead's job title. |
| Unread By Owner |
If true, the Lead has been assigned but not yet viewed. |
| Website |
The Lead's website. |
| Zip/Postal Code |
The Lead's ZIP or postal code. |